Investment Strategy

Carr seeks out “Main Street” locations in each community not for their address, but for the activity that naturally supports them. We believe energy can be brought to these locations through implementation of a mixture of uses appropriate to their unique needs, bolstered by on-site service and active event programming. This mixture of uses increases the times our projects are active throughout the day and diversifies their draw within the community, ultimately driving both value and security for our partners.

Carr primarily employs value-add and opportunistic strategies to generate superior, risk-adjusted returns for our investors. Our expertise spans ground-up construction, adaptive reuse, value-add acquisition and repositioning projects, with a particular focus on enhancing value through an innovative approach to operations. As a privately held company, we have flexibility to underwrite and execute deals across a variety of asset types, sizes and structures in order to secure the best opportunities in the market.

National reach – Carr has an extensive network in the DC Metro built over decades and intimate knowledge of local markets and the entitlement processes that allows us to identify creative opportunities and enhance neighborhoods.

Hospitality roots – Carr’s roots in the hospitality industry influence all our developments by creating warm, inviting properties with a vibrant mix of uses for tenants, residents, and the community.

CarrAmerica is creating value through a healthy balance of uses:

Homes Adaptive re-use, re-positioning or building Apartments, Townhomes and Condominiums designed with uncompromising quality to be warm and inviting to residents and their guests.

Hotels Development, re-positioning and asset management of award-winning hotels that anchor the communities they serve.

Workplaces Developing, servicing and activating todays workplace, not yesterday’s office. Bringing centers to life that draw people into the workplace to connect and thrive.

Exceptional Design – Carr partners with premier architects and interior designers to create inspirational buildings that enhance productivity, health and sustainability and provide vibrant interaction with the communities we serve.